As previously discussed, Marketing jobs are expected to be on the rise from 2020 to 2030. With this, digital channels and direct to consumer sales are also on the rise. This will cause certain marketing positions to become much more useful as some more traditional techniques may become abandoned. Forbes has outlined some marketing careers that they expect to become in high demand within the next decade. Some highlighted careers would be Customer Relationship Managers, Content Strategists, Brand Managers, Communications Managers, and Executive Coaches.
Since privacy has been a major area of concern with digital marketing, CRM (Customer Relationship Managers) will play a crucial role in customer and product insights. Content Strategists are necessary for brand storytelling and connection with consumers. Brand Managers will become even more relevant to connect with loyal customers and since those brands need a strong reputation, Communication Managers will play a strong role in PR. Interestingly, Executive Coaches will also be on the rise since many people are turning to creating their own businesses and need some leadership to help them through the difficult process.
One area that is likely to change will be data analytics, these programs are becoming much easier to manage with tools such as Google Analytics which will allow many different departments to utilize this software and knowledge.
Overall, look for opportunities or growth in CRM, Content Strategy, Brand or Communication Management, and Executive Coaching.
To learn more, visit https://www.forbes.com/sites/forbescoachescouncil/2022/09/07/six-marketing-careers-that-are-likely-to-be-in-high-demand-in-the-next-decade/?sh=b3e434014a6b.
