TTFB measures the time taken for a browser to receive the first byte of data from a web server after a request is made. A fast TTFB indicates efficient server response times, which enhance user experience by reducing waiting periods. This directly correlates with SEO rankings as Google prioritizes sites that deliver content swiftly and efficiently.
Similarly, FCP marks the moment when a user first sees content rendered on their screen. A quick FCP indicates that a website is responsive and provides immediate value to visitors. Google values user-centric experiences, so sites with faster FCP tend to rank higher in search results.
Optimizing TTFB and FCP involves various technical strategies such as server optimization, caching, and minimizing render-blocking resources. By prioritizing these metrics, webmasters not only enhance user satisfaction but also align with Google’s goal of delivering seamless browsing experiences. Ultimately, better TTFB and FCP contribute to improved SEO rankings, driving more organic traffic and ensuring sustained online visibility.
Read my other blogs on SEO here:
Medium: https://medium.com/@ryeoverly/google-performance-metrics-and-seo-65c43551bfdf
-Rye Overly
